Sporting Goods – Who is winning the store experience race.

Who’s winning the retail experience race in sporting goods?

At 100% Group, we’ve seen and worked with a myriad of innovative sporting goods brands leading the way in creative retail display and visual merchandising; with interactive displays, unique in-store activities, and collaborations with influencers and social media personalities all driving footfall.

But when it comes to creating a new retail experience or VM concept, it’s difficult to know what’s going to be most effective for your brand, where to start, or how to stand out from competitors for the right reasons.

In our latest guide, we reveal which sporting goods brand we think is winning the retail experience race and share our top tips to VM success.