HASBRO

THE CHALLENGE

To make Hasbro’s™ franchise brands stand out in-store by bringing the brands DNA to life, Hasbro in partnership with displayplan created a new retail concept based on finding a way to bring FUN, EMOTION and ENGAGEMENT at the point of purchase. Our challenge was to install over 8000 bays into 20+ countries across Europe – all in 6 weeks !

 

THE SOLUTION

Our solution for display plan & Hasbro covered account management, surveys, installation, and logistics. Important features we offered were a single point of contact across multiple countries, technology systems for project reporting, estate management and inventory control.

 

  • Full project management service
  • Central production of project documentation with localisation for markets
  • Receipt of POP equipment into country warehouses
  • Inventory management
  • Transportation to regional hubs
  • Installer regional training program
  • Assembly & Installation of display fixtures
  • Merchandising of sales product
  • Central online reporting

 

THE RESULTS

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100 Percent Group Limited
Unit 6 Mercury Park,
Mercury Way,
Trafford Park,
Manchester,
M41 7LY, UK

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100 Percent Group Limited
Unit 6 Mercury Park,
Mercury Way,
Trafford Park,
Manchester,
M41 7LY, UK

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100 Percent Group Limited
Unit 6 Mercury Park,
Mercury Way,
Trafford Park,
Manchester,
M41 7LY, UK

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